Rotana Corporate Sustainability Report 2014

91 Your Duroob As the leading hotel management company in the Middle East and Africa, we strongly believe that by doing more to nurture local talent, nationalisation within the hospitality industry will grow from strength to strength. Our nationalisation programme ‘Duroob’ gives us the drive to recruit nationals and to contribute to the community in which we operate, by developing them, integrating them in the private sector and offering increased opportunities in the hotel industry. It also supports the initiatives undertaken by the respective governments towards implementing the nationalisation programme. By offering a healthy work environment, best training and extensive colleague development, we carve each GCC national’s successful career for the future and promise to make it a rewarding one. As for countries outside the GCC, we also ensure to support local economies by creating employment and stimulating economic activity. New jobs are created in various countries for the locals to further boost their life quality. The number of Egyptians working in Egypt hotels constitute 99.09% of total colleagues, in Iraq, Iraqis constitutes 23.31% of total colleagues, in Lebanon 99.07%, in Sudan 88.85% and in Syria 96 .34% of total colleagues. It is common practice for Rotana hotels to give preference for local employment in each country of operation. The majority of our colleagues in all our non GCC hotels are nationals. Nationalisation Duroob programme - GCC Unit 2012 2013 2014 Number of Duroob programme participants # 147 212 275 Percentage of senior nationals who are managers % 2 2 2 1000 800 600 400 200 0 56 50 325 294 213 216 365 439 431 127 Egypt Lebanon Sudan Syria Iraq Number of local colleagues Number of total colleagues Local employement-non GCC - 2014 Our targets for 2015 Contribution • All operating hotels to organise at least five activities including cause marketing campaigns engaging guest to contribute to communities in the county of operation • Engage colleagues in different activities as a minimum of 10% of colleagues participation and to contribute a minimum of 2 hours x total number of colleagues • Develop a corporate giving programme • Identify an impact programme for each property to develop every year There are no better people to run the tourism industry in the GCC region than the nationals themselves, they know our countries and they can see the potential of growing with it. Nasser Al Nowais Chairman