Rotana Corporate Sustainability Report 2017

53 The Rotana Guest Service Champion awards recognises the behaviour and effort of a colleague who goes the extra mile to create a ‘Treasured Time’ experience and promotes Rotana as a guest caring brand. Guests Service Champions are invited to the Annual General Managers Gala dinner to participate and receive their awards. LIFE CARDS These are a formal acknowledgement of a person’s behaviour, effort or business results that support Rotana or the property’s goals and values and an acknowledgement of where a colleague has clearly performed beyond expectations. Communicating and celebrating the employee’s performance encourages the colleague and others to continue or copy that behaviour. Rotana’s Guest Service Champions receiving their awards during the Annual General Managers Gala dinner in 2016 Guest Service Champion Story WHY ROTANA “Rotana is my life; I believe in Rotana because they always take care of us. With its intensive development, Rotana gives us more opportunities to grow within the company.” Apu Gomes (Bangladeshi) Chef de Partie Towers Rotana COLLEAGUE RECOGNITION AND ENGAGEMENT WEEK (CREW) At Rotana, colleague recognition and engagement activities are carried out throughout the year. The company has set formal recognition schemes that are implemented across all our brands: LIFE cards, Colleague of the Month, and Guest Service Champions. Properties perform random acts of appreciation as well during the year like celebrating colleagues’ birthdays, inviting them to departmental outings and to participate in various Rotana Earth initiatives. In addition to these formal and informal schemes, CREW is scheduled annually to celebrate Rotana colleagues during a 5-day activity-packed week that aims at creating a positive energy and happier-than-usual mood in all properties. It is the opportunity to say ‘Thank you’. CREW is all about showing our management’s gratitude to colleagues with an appreciation of everything they have done. Colleague Recognition and Engagment Week During 2016 and 2017, 2,730 LIFE CARDS were issued to our colleagues to acknowledge their efforts, behaviour or business results.